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December 10 - 12, 2021

Whooooo Saaaaaahhh!

Now Let's Get to Work!!!

Join this exclusive group of Next Level Women™ business owners at the annual CEO retreat. This retreat was designed to bring CEOs serious about growing their established business to the next level. This is not a conference of speakers and leaving feeling energized but later learning you now have to figure it out by yourself. Join award winning CEO, LaSonya Berry, and an exclusive group of women CEOs for 2 1/2 days of accelerating your business for greater success.

This extraordinary retreat provides the unique opportunity to work on YOUR business strategic plan in real time, develop your PLAYBOOK to grow and execute your business with help. It is strategic planning on steroids.

Avis Yates Rivers is the President and CEO of Technology Concepts Group International, LLC. (TCGi), a global asset, expense and procurement management firm.  She possesses more than 35 years of general management experience in the information technology industry and has been a successful tech entrepreneur for over 30 years. Here about her Next Level CEO Retreat experience.

Come ready to:

  • Stop feeling stuck in your business or not knowing where to start
  • Develop a strategy to grow your business to the next level
  • Quit working by yourself
  • Take a deep view into your business
  • Improve the weak areas of your business
  • Put the right systems and processes in place
  • Build your business acumen and insight to increase your revenue
  • Take the time to document the specific tasks needed to get you to your goal
  • Implement the best practices, processes and strategies to improve your success
  • Learn to lead and run the business like a CEO
  • Build or Update YOUR strategy for 2022
  • Learn from successful women business owners
  • Gain from an advisory board ready to help you succeed
  • Collaborate with other amazing women CEOs to SOW & GROW
  • Create partnerships that can strengthen your brand

Your Host

Mom, Author, Speaker, Engineer, HR Executive, Educator, Coach

LaSonya Berry is an award-winning HR consultant, author, and speaker. She is also the founder of McPherson|Berry – an industry award winning firm that provides HR consulting services, leadership development, champion diversity, equity & inclusion, and capacity building solutions to grow organizations. She is an HR thought leader that helps businesses and individuals achieve their full potential by increasing performance, driving operational excellence, minimizing risks, and building leaders.

“We help our clients strengthen their capacity to deliver on their brand.” LaSonya Berry

LaSonya is an Enterprising Woman of the Year, WBENC Business Star, NMSDC Supplier of the Year, one of the 25 Most Powerful Minority Women in Business, and among the list of Charleston Business Journal’s Forty Under 40. McPherson|Berry made the exclusive HR industry Leadership 500 Excellence Award for leadership development and programs specifically for women and individuals in STEM areas. LaSonya is the mastermind behind EYE, the national business development program for minority millennial CEOs, and the Next Level Programs for increasing diverse leaders in the workplace and in business.

She has served on various boards including the National Association of African Americans in Human Resources (NAAAHR), Society of Human Resources Management (SHRM) Georgia State Council, Manpower Group Supplier Diversity Advisory Board, and the Carolina Virginias Minority Development Council (CVMSDC). A two-time Clemson University alumna, LaSonya holds a BS in Industrial Engineering, an MS in Human Resource Development, and ABD in Educational Leadership.   She frequently writes human resources content and publications, is featured in several magazines, a sought-after national speaker, and works with executives as a performance coach. LaSonya has authored several books including “101 Power Tips for the Workplace” and the “CEO Strategy Planner” for business owners and executives.

Mom, Author, Speaker, Engineer, HR Executive, Educator, Coach

We should not be building our business alone.

To go farther... faster we need to collaborate.


Join the Retreat

All fees are nonrefundable.

We know that the pandemic is a major concern. This will be an exclusive, small group of people. As such, the hotel facility has retooled their operations, implemented social distance orders, increased cleanliness to accommodate the pandemic, and increased their awareness to the core. By registering for the retreat, you are acknowledging that an inherent risk of exposure to COVID-19 exists in any public place where people are present. By attending the Retreat, you voluntarily assume all risks related to exposure to COVID-19 and agree not to hold McPherson, Berry & Associates, Inc, LaSonya Berry; or any of their affiliates, directors, officers, employees, agents, contractors, participants, or volunteers liable for any illness or injury.

  • Develop your 2022 strategic playbook

  • Level up your business processes

  • Checklist, templates, and resources

  • Scale your business for growth

  • Align your business operations for results

  • Gain access to a mastermind group

Previous Retreats

Where is the Retreat?

The retreat location is at a resort right on the beach in Hilton Head Island, SC. We like to keep the retreat exclusive and minimize last minute surprise guests.  Once you register for the retreat, you will receive a special link to make your hotel accommodations. The pictures are actual pictures of the resort. The resort was rated 4.2/5 for facilities, cleanliness, and service.

Travel by car with free parking onsite. Travel by air and the nearest airport is Savannah/Hilton Head International Airport  approximately 45 minutes away.


You will have the below room choices, on a first come - first serve basis. The resort fee - waived for retreat guests.

Oceanview King  $119/Night

Premium King $109/Night

Junior Suite 2 Queens $129/Night

The Plan

Check in and get some Relaxation & Rejuvenation. Enjoy the resort and the beach. Take this time to clear your mind and prepare to build your 2021 business plan.

7:00am  Morning Meditation

8:00am Breakfast

9:00am -12:00pm Session 1

12:00pm – 1:00pm Break & Lunch

1:00pm – 5:00pm Session 2

Dinner on your own

7:00am  Morning Meditation

8:00am Breakfast

9:00am -12:00pm Session 3

12:00pm – 1:00pm Break & Lunch

1:00pm – 4:00pm Session 4

6:30pm Dinner at Ruby Dee’s

7:00am Meditation

8:00am Breakfast

9:00am – 12:00pm Final session

Checkout & Depart

About Company

“We provide solutions to help you reduce costs, improve quality increase performance, build leaders, and manage risk.”

Our Mission

McPherson|Berry has as its mission to assist clients align, engage, and perform. Our services and products help improve leadership effectiveness, bring productivity to new heights, and assist in building capable teams through HR consulting services and organizational development.

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Access is limited. Make sure you get your VIP seat at the earliest possible time. We have expanded and the retreat will sell out.

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